Instead, they often warn about the importance of filling out the card, implying that if you don't, you'll invalidate the warranty. No demographic or lifestyle info is necessary to register a product, yet registration cards usually don't say so. As a rule, that's wrong: A sales receipt should suffice if you need to file a warranty claim, according to the California-based Privacy Rights Clearinghouse, a nonprofit consumer-education organization. (At this time of year, when you might have just received a new small appliance or electronic gadget, our advice will come in particularly handy.) You might be intimidated into filling out the cards or registering online, fearing that the failure to do so will void your warranty rights. The companies get money you get peppered with spam and sales pitches. Nevertheless, many products include registration cards harvesting personal information that companies then sell to marketers. When you buy a toaster or TV, or receive one as a gift, is it the manufacturer's business to ask about your income, education, hobbies, and car? Frankly, no.
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